Why Us

Our Story

Since its founding in 1985, Princess Jewelry has been dedicated to offering exceptional quality and craftsmanship. Starting as a small shop in St. Paul, Minnesota focused on gold chains, bracelets and gold initial jewelry, the store quickly evolved into a full-service jewelry destination. Specializing in diamonds, bridal jewelry, and custom designs, Princess Jewelry combines expertise with a personal touch to help customers celebrate life’s most meaningful moments.

  • Image of Quality… Signature of Value.

Our Commitment

With 40 years of experience, the store provides a comprehensive range of services, including custom jewelry design, expert repairs, and professional consultations to ensure customers find the perfect piece. A commitment to quality, innovation, and customer satisfaction has defined Princess Jewelry for four decades. Discover the difference in service, selection, and craftsmanship at Princess Jewelry, where the vision is clear.

  • Timeless Elegance, Crafted for a Lifetime.

Our Difference

For 40 years, our family-owned jewelry store has been committed to exceptional craftsmanship, timeless elegance, and sustainable practices. We specialize in fine jewelry and custom designs, crafting each piece with precision and the highest-quality materials.

Every purchase includes a lifetime warranty, 60-day return, free shipping, and complimentary engraving, ensuring you receive not only a stunning piece but also peace of mind. Whether it’s a bespoke engagement ring or a cherished heirloom, our expert artisans create jewelry designed to last a lifetime—beautiful, meaningful, and responsibly crafted.

  • 100% Satisfaction Guarantee

Our Warranty

At Princess, we are committed to exceptional quality and customer satisfaction. We offer a lifetime warranty against manufacturing defects on all our jewelry. If you receive an item with a defect, simply return it for inspection. If the issue is confirmed as a manufacturing defect, we will repair or replace the piece at no cost to you.

  • Free repairs or replacements for manufacturing defects.
  • Hassle-free process to ensure your jewelry stays perfect for life.

Giving Back

Over 30 years in business, Princess Jewelry is proud to give back to the community that has supported them. We believe being part of the community is important. They are the community that helps us grow and our goal is to return the favor. Throughout the years, we have supported quite a few organizations, such as:

  • Nadia's Gift Foundation
  • Susan G. Komen Foundation
  • Pacer Center

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